Content marketing and local SEO in Bilbao

Coherent visual content and technical ranking as one job: we produce the piece (photo, video, web) and prepare it to perform in search and on social, with measurement as the criterion.

Content and channel are designed together. A social piece is composed in its native ratio and with each platform’s optimal encoding; a website is structured with content architecture, semantics and structured data that build SEO from the ground up. Producing the image and preparing it for the channel within one team avoids handovers and quality loss.

Local SEO rests on the technical and the measurable: clean URLs, schema.org structured data, optimised performance and content aimed at each area’s search intent. We integrate analytics and conversion events to iterate on real data rather than intuition, and justify each decision with metrics.